Saturday, May 28, 2011

Local News: The Korean Restaurant

Launching a restaurant in a great location may be somebody’s long lasting vision. A group of Korean Americans from Philadelphia realized a long-term vision 18 months ago when they opened a high-end Korean restaurant in Center City.
With freshly painted red sign, the restaurant's central location greatly benefited business.
“People walk in to see what we have,” says floor manager Jinny Kim. About 70 per cent of restaurant’s customers are non-Koreans, she said.
The taste of Korean food can be very different to a first-time diner. Miga tries to bridge the gap between Korean and American tastes with familiar side dishes such as coleslaw and applesauce.
"Other Korean restaurants are more Korean-fusion, little more Americanized, but our restaurant is trying to keep the authentic," Kim said. "We try to have a conversation with customers, sharing their interests and supporting them."
Although Kim has worked at many different jobs, such as real estate agent, T-shirt store worker, this is her first time being in a managerial position. She said that every moment she has worked at the restaurant has been a memorable experience, but when customers request Korean food from her by name, she is most happy.
Our target is the whole residents in the city,” she said.

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